DecksDirect Rebrand

Creative Direction, Art Direction, Design, Photography

As a one-man design team at DecksDirect, it was determined that an outside agency, Propaganda, Inc would be crafting a new rebrand for DecksDirect that would include a new logo, new colors, and new typeface.

Ever since I walked into DecksDirect in 2022, I wanted to redesign the DecksDirect logo. Knowing that, I was asked to work closely with Propaganda and steer the direction of this company rebrand.

Ultimately, I finished refinement of the final logo redesign personally (more specifically the D logomark) along with adding a few colors to the color palette. I also assisted along with our copywriter in sculpting the final brand guidelines.